Social media makes it easier than ever for your guests to comment on anything they like or dislike about your Airbnb. And you can (and most likely will) lose business immediately if you are not taking care of your online reputation. As an Airbnb host, you have to be aware of what people are saying about you in reviews. One comment on social media could reach millions of people potentially. A savvy Airbnb host knows that a bad review can actually be a great review. Do you know how?
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