No other industry in the world relies more on their reputation than the hospitality industry, making whatever you do about hotel reputation management important. Maybe life or death important. Hotel reputation management software can mean the difference between success and failure for your hotel, motel or Airbnb. In today’s world, travelers simply head to websites like TripAdvisor to see how your property stacks up against the competition in the local area. The focus at these review sites is entirely on the degree of customer satisfaction, and unhappy guests who take the time to post can decimate your good name overnight.
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