Everyone says that writing a book will enhance your career, making getting new customers a snap, and make you a boatload of money (plus Oprah). What a bunch of baloney. Read the statistics. The people who promote the idea of writing a book as a ticket to the big time must think we’re stupid or something.
http://www.waynemessick.com/small-business/will-writing-a-book-enhance-your-career
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