Who could you get to be on your strategic marketing team? Who really should be actively involved in the process and who can be relied on to offer the resources and points of views you need? A strategic marketing team, like many other functional groups does not need to be complex to set up and run as that. Plus it does not have to call for anyone’s energy and time over a sustained basis, than yours.
http://www.waynemessick.com/strategic-planning/your-firms-strategic-marketing-staff
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